Ranking on the first page of Google isn’t just about luck—it’s about strategy. With 68% of online experiences beginning with a search engine and 53.3% of all website traffic coming from organic search, securing top positions can directly impact visibility and business growth.
Recently, I achieved a significant milestone: my LinkedIn article ranked in the featured snippet for “SEO for Taxi Companies,” while my blog post on kashifmaslam.com also landed on Google’s first page. This wasn’t an accident—it was the result of strategic keyword research, AI-assisted content creation, and precision on-page optimization.
In this case study, I’ll break down exactly how I found the right keyword, optimized my content, and climbed the rankings—so you can replicate the same success.
Keyword Discovery: The Power of Google Suggest
Finding the right keyword is the foundation of any successful SEO strategy. Instead of relying on traditional keyword research tools alone, I used Google Suggest to uncover high-intent opportunities.
Here’s how I did it:
- I typed “SEO for tax” into Google and examined autocomplete suggestions.
- Among the suggestions, “SEO for taxi companies” and “SEO for tax lawyers” stood out as highly relevant topics.
- Since I have direct experience with taxi industry SEO, I chose “SEO for taxi companies” as my primary keyword.
But instead of just targeting that single keyword, I broadened my scope and covered the entire topic, naturally including variations like:
- Taxi SEO
- SEO for taxi services
- SEO For Taxi Services
- Local SEO for taxi companies
- Best SEO strategies for taxi businesses
- How to rank a taxi website
Content Creation: AI-Assisted but Expert-Led
Once I had my keyword, the next step was creating high-quality, authoritative content. I took a hybrid approach:
- AI-Assisted Drafting: I used ChatGPT to generate an initial, outline, structure, & content.
- Entity Optimization: Using NeuronWriter, I identified and incorporated important entities related to taxi SEO.
- Expert Refinement: I manually enhanced the content by adding real-world insights, practical examples, and strategic recommendations based on my experience.
The final article wasn’t just a generic AI-generated piece—it was a well-optimized, experience-driven resource that met Google’s E-E-A-T (Experience, Expertise, Authoritativeness, and Trustworthiness) criteria.
On-Page SEO: The Optimization Process
Content quality alone doesn’t guarantee rankings—you need technical and on-page SEO to maximize visibility. Here’s what I did:
- Title & Meta Optimization: I crafted a compelling meta title and description incorporating the target keyword naturally.
- Header Structure: My H1 clearly included “SEO for Taxi Companies” while H2s and H3s targeted related subtopics.
- Internal Linking: I linked to relevant pages to boost topical authority.
- Schema Markup: Implemented structured data to enhance search visibility.
- Image Optimization: Used alt text with relevant keywords.
These on-page tweaks significantly improved my article’s SEO performance, helping it rank on the first page.
The Results: Ranking in the Featured Snippet
Within a few weeks of publishing, my LinkedIn article ranked in the featured snippet for “SEO for Taxi Companies.” Simultaneously, my website article appeared on Google’s first page for the same keyword.
Key Outcomes:
- Featured snippet placement on Google.
- First-page ranking for my website article.
- Increased organic visibility and traffic.
Key Takeaways & Actionable Steps
If you want to replicate this success, here’s what you should do:
- Use Google Suggest for Keyword Discovery: Search for keywords in your niche and find opportunities Google is already suggesting.
- Use AI, But Add Your Expertise: AI can assist with content creation, but human insights make content stand out.
- Optimize for On-Page SEO: Ensure proper meta tags, internal linking, schema markup, and keyword placement.
- Monitor and Adjust: Track performance and update content as needed to maintain rankings.
Conclusion
Ranking on Google isn’t just about chasing high-search-volume keywords—it’s about finding the right intent-driven opportunities and optimizing them effectively. By combining strategic keyword research, AI-assisted content creation, and strong on-page SEO, I successfully ranked for “SEO for Taxi Companies” on both LinkedIn and my website.
If you’re looking to increase your SEO visibility, follow these steps and start seeing real results. Have any questions? Let’s discuss in the comments!