If you’re looking to streamline your research and content creation, Google’s Notebook LM is an AI-powered tool that can make your workflow smoother and more efficient.
Whether you’re crafting SEO-optimized articles, simplifying internal linking, or automating research, this tool is a game-changer for any SEO expert.
Let’s break down how you can use Notebook LM to enhance your SEO strategy.
What Is Notebook LM?
Notebook LM is a free AI assistant designed by Google to help you organize research, extract key insights, and generate new ideas.
By analyzing your notes and uploaded documents, it identifies patterns and connections that can boost your content strategy.
Key Features and Statistics
Notebook Limits: The standard version of Notebook LM supports up to 100 notebooks, each accommodating 50 sources.
For power users, Notebook LM Plus expands this capacity to 500 notebooks, each holding 300 sources.
Daily Usage Limits: The free version allows 50 chat queries and 3 audio generations per day, while Notebook LM Plus significantly increases these limits to 500 chat queries and 20 audio generations daily.
Collaboration & Analytics: Upgrading to Notebook LM Plus unlocks advanced sharing features and detailed analytics, including insights on daily usage, access stats, and query counts.
Smart Summarization: Notebook LM excels at condensing complex documents, extracting key insights, and making information easier to digest and organize.
Audio Summaries: Transform your research into high-quality, podcast-style audio summaries, making content more engaging and accessible.
Getting Started
To begin, sign up at notebooklm.google.com. You can:
Upload up to 50 documents per notebook for AI-assisted analysis.
Create up to 100 notebooks to organize research by topic.
Now, let’s explore how Notebook LM can directly support your SEO efforts.
5 Ways to Use Notebook LM for SEO
1. Generating SEO-Optimized Content Outlines
Instead of manually sifting through ranking articles, let Notebook LM do the heavy lifting.
How it works: Enter a target keyword, and Notebook LM will generate a structured outline based on the top-performing content on Google.
Why it matters: It ensures your article is structured with SEO-friendly headers (H1, H2s, and subtopics), mimicking what’s already ranking.
Step by Step Method for Generating SEO-friendly content outlines using Notebook LM
Here’s a step-by-step guide to using NotebookLM for generating SEO-friendly content outlines:
Step 1: Define Your Content Topic
- Identify Your Main Topic: Determine the primary subject of your content. For instance, if you’re focusing on “Top Places to Visit in Chilean Patagonia,” this will be your main topic.
Step 2: Gather Relevant Sources
- Search for Top-Ranking Articles: Use search engines to find high-ranking articles related to your topic.
- Collect URLs: Copy the URLs of these top-performing articles.
Step 3: Create a New Notebook in NotebookLM
- Access NotebookLM: Log in to your Google account and navigate to NotebookLM.
- Start a New Notebook: Create a new notebook dedicated to your content topic.
Step 4: Add Sources to Your Notebook
- Input URLs: In your new notebook, use the “Add Source” feature to input the URLs of the collected articles.
- Upload PDFs: If certain articles are not accessible via URL or are blocked by AI crawlers, consider saving them as PDFs using tools like FireShot and then upload them to NotebookLM.
Step 5: Analyze Content Themes and Key Points
- Prompt Analysis: Use prompts such as “Identify the most frequently mentioned themes, topics, and key points across all provided sources. Highlight elements appearing in multiple sources.“
- Understand Search Intent: Determine the primary search intent of readers seeking information on your topic to align your content accordingly.
Step 6: Identify Content Gaps and Unique Angles
- Highlight Missing Elements: Ask NotebookLM to identify any missing elements or subtopics in the existing sources.
- Explore Unique Perspectives: Determine unique angles or additional value you can add to make your content stand out.
Step 7: Generate a Detailed Content Outline
- Create Outline: Based on the analysis, prompt NotebookLM to generate a detailed content outline, including suggested headings (H1, H2, H3) and key points for each section.
Step 8: Develop Content Draft
- Write Content: Using the generated outline, draft your content, ensuring it aligns with SEO best practices and addresses the identified themes and gaps.
Step 9: Review and Optimize
- Edit Content: Review the draft for clarity, coherence, and SEO optimization.
- Add Visuals: Incorporate relevant images, videos, or infographics to enhance engagement.
Step 10: Publish and Promote
- Upload Content: Publish the finalized content on your website or blog.
- Share on Platforms: Promote your content across social media platforms and other channels to increase visibility.
This makes it easier to create well-organized, high-quality content that aligns with search engine preferences.
2. Streamlining Research & AI-Powered Writing
Need deeper insights for your content? Notebook LM simplifies research.
Adding Sources: Upload up to 50 URLs from top-ranking pages to consolidate research in one place.
AI Writing Integration: Use the generated outline with tools like ChatGPT or Claude to quickly draft long-form content.
Step-by-Step Method
Step 1: Adding Sources
Upload up to 50 URLs from top-ranking pages to consolidate research in one place.
- Find top-ranking content on Google by searching for your target keyword.
- Copy and paste the URLs of the top 10-50 pages into Notebook LM.
- Let Notebook LM analyze these pages to extract key themes, topics, and structures.
Step 2: Generating an SEO-Optimized Outline
Notebook LM will create a structured outline based on the common headings (H1, H2, H3) and subtopics found in the top-ranking content.
- Identify frequently used headers, subtopics, and key takeaways.
- Customize the outline by adding missing elements or unique insights.
Step 3: AI Writing Integration
Use the generated outline with tools like ChatGPT or Claude to quickly draft long-form content.
- Copy the structured outline and paste it into your preferred AI writing tool.
- Prompt the AI to expand on each section while maintaining a natural flow.
- Review and refine the content to ensure accuracy, originality, and SEO-friendliness.
This approach helps you combine human expertise with AI efficiency, making content creation faster and more data-driven.
Prompts From Video
Prompt 1: Analyze Common Themes and Key Points “Please identify and list the most frequently mentioned themes, topics, and key points across all the provided resources. Highlight any common elements that appear in multiple sources.”
Prompt 2: Determine the Primary Search Intent “Based on the content of these resources, what seems to be the primary search intent of readers interested in this topic? What are they hoping to learn, understand, or achieve?”
Prompt 3: Identify Gaps and Unique Opportunities “Are there any important aspects or subtopics that are underrepresented or missing in these resources? Please list any unique angles, additional information, or fresh perspectives that could add value to a new blog post on this topic.”
Prompt 4: Gather Additional Insights “What supplementary information—such as expert tips, best practices, historical context, or practical advice—can be extracted from these resources to enhance a blog post on this topic?”
Prompt 5: Create a Comprehensive Blog Outline “Based on the common themes, identified search intent, gaps, and additional insights, please create a detailed blog outline for this topic. Include suggested headings, subheadings, and key points for each section.”
Prompt 6: Write the Complete Blog Post with Tone of Voice Selection “Using the detailed blog outline created previously, please write a complete blog post in Markdown format. Choose one of the following tones of voice for the content and maintain it consistently throughout the post: 1. Conversational – Friendly and approachable, as if speaking directly to the reader. 2. Professional – Formal and informative, suitable for an expert audience. 3. Enthusiastic – Energetic and passionate, aiming to excite and engage the reader. Ensure that the chosen tone is reflected in the language, style, and overall presentation of the blog post.“
3. Simplifying Internal Linking
Internal linking is crucial for SEO, but it’s often a tedious process. Notebook LM makes it effortless.
One-Prompt Solution: The AI suggests relevant internal links and anchor text based on your research and previous content.
SEO Benefits: Strengthens your site structure, improves user navigation, and boosts rankings.
4. Automating SEO Workflows
Want to scale your content production? Notebook LM integrates seamlessly with automation tools.
Use it alongside tools like Journalist AI to automate content publishing and on-page optimization.
Efficiency Boost: This eliminates repetitive tasks, letting you focus on strategy rather than manual work.
5. Repurposing Content for Multiple Platforms
Maximize your content’s reach by repurposing it into different formats.
Podcast Scripts & More: Use Notebook LM to turn blog posts into podcast scripts, video outlines, or even social media content.
SEO Advantage: Expanding your content formats increases engagement and drives more traffic to your site.
Pro Tips for Using Notebook LM Effectively
Keep research organized: Separate notebooks for research sources and original content to avoid confusion.
Experiment with queries: Test different search terms to refine the AI’s output and optimize your content strategy.
By leveraging these strategies, Notebook LM can significantly enhance your SEO efforts, helping you create high-quality, structured content while saving time.
Ready to take your SEO to the next level? Start experimenting with Notebook LM today!